This program treats strategy not as a plan but as a series of choices that must be analysed, tested, implemented and sustained. It covers the frameworks and practical approaches that help organisations understand their competitive environment, make better decisions, build strategic capabilities, position themselves in global markets, innovate and translate strategic intent into action.
It is fast tracked and self-paced. Twelve sections of 10 to 20 minutes, 3 hours in total, so you never need a clear afternoon to make progress.
Twelve sections cover strategy analysis and frameworks, strategic decision making, resources and capabilities, positioning and alliances, international markets, innovation, entrepreneurship, implementation, strategic leadership and change, global strategy and contemporary strategic challenges. Established frameworks sit alongside practical examples and case studies, from Porter's Five Forces, SWOT and TOWS to Blue Ocean Strategy, VRIN, dynamic capabilities, real options thinking, OKRs and transformational leadership.
You also look at why strategies fail, how cognitive bias affects decisions, why execution breaks down between teams and how psychological safety, leadership and organisational structure decide whether a strategy can be put into practice. By the end you move beyond analysing strategy to making strategic choices and turning them into coordinated action.
Twelve sections to help pace and space your learning. Includes pre/post survey measure to track changes, evidence-based content delivered in 10-20 minute pieces, activities to develop, embed and apply learning, trained speaking AI coach support, quiz which provides a Certificate of Completion as evidence to claim CPD.
This program is designed to build your ability to analyse strategic challenges, make better strategic choices and translate strategy into effective implementation. You will...
Analyse competitive environments and strategic options using established frameworks, including Porter's Five Forces, SWOT/TOWS and Blue Ocean Strategy.
Make stronger strategic decisions by recognising cognitive biases, testing assumptions and applying structured decision making approaches.
Evaluate resources, capabilities and competitive advantage using VRIN and dynamic capabilities.
Explore strategic positioning, alliances, international markets, innovation and entrepreneurship to identify opportunities for growth and competitive advantage.
Translate strategic priorities into effective implementation through clear outcomes, measurable objectives and coordinated execution.
Lead strategic change by understanding adaptive challenges, transformational leadership, psychological safety and the relationship between strategy and organisational structure.
Apply your learning to contemporary strategic challenges and make clear strategic choices about what your organisation will do and what it will choose not to do.
Includes 3 months of the IMI App. Turn what you learn into goals, track them each week and get reminders to act on them. Your access code arrives by email after you enrol.
