This program is designed to help you understand strategy not simply as a plan, but as a series of choices that must be analysed, tested, implemented and sustained. Across the program, you will explore the frameworks and practical approaches that help organisations understand their competitive environment, make better decisions, build strategic capabilities, position themselves in global markets, innovate and translate strategic intent into action.
You will work through key areas including strategy analysis and frameworks, strategic decision-making, resources and capabilities, positioning and alliances, international markets, innovation, entrepreneurship, implementation, strategic leadership and change, global strategy, and contemporary strategic challenges.
The program combines established strategic frameworks with practical examples and case studies, helping you connect theory with the challenges leaders and organisations face in the real world. From Porter’s Five Forces and SWOT/TOWS to Blue Ocean Strategy, VRIN, dynamic capabilities, real options thinking, OKRs and transformational leadership, you will build a broad and practical understanding of how effective strategy is developed and delivered.
You will also explore why strategies fail, how cognitive bias can affect decisions, why execution often breaks down between teams, and how psychological safety, leadership and organisational structure influence whether strategy can actually be put into practice.
By the end of the program, you will be able to move beyond analysing strategy and focus on the critical next step: making strategic choices and turning them into coordinated action.